How it works
[01]
Content DeliveredÂ
Your monthly content pack arrives on the 1st, ready for the month ahead.
[02]
Review and Plan
Browse your calendar, post copy, promotions and events. Pick what fits your gym that month.
[03]
Make It Yours
Open the Canva templates, swap in your gym's colors, photos and name. Done in minutes.
* Want it fully done for you? Reach out and we'll talk options.
[04]
Schedule and Post
Queue your posts on whatever scheduling tool you use or post directly. You're done.
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What You Get
Everything you need to dominate your gym's social presence without the guesswork.
[01] Social Calendar
A pre-scheduled monthly content plan to ensure consistency and avoid the 'what should I post' dilemma.
[02] Branded Canva
Ready-to-edit templates in 3 brand styles for Instagram, Facebook, and social media.
[03] Guides & Resources:
AI Prompts Guide, Marketing 101, and Photoshoot 101. Everything you need to write, plan, and shoot better content.
[04] Events & Community
Done-for-you promotions and events, internal and external. Templates, post wording, and email templates included, plus access to a private community of gym owners.
[05] Sales Materials
Posters, signs, and mailers for driving new members through your door. Editable in Canva to match your brand.
Common Questions
[01] How does the monthly subscription work?
Every month on the 1st, your content pack is ready inside your private community. Includes a 30-day social media calendar, promotions, events, and professionally written captions and Canva templates you can customize in minutes.
[02] What if I need to pause or cancel my subscription?
You can cancel anytime, no questions asked — unless you signed up through a promotional offer with a minimum term attached (we'll always tell you upfront if that applies). We'll give you 30 days notice before any changes to your plan.
[03] Can I use the content for multiple locations?
Your subscription covers all locations you own. You're welcome to use the content across every gym in your portfolio. The one rule: it cannot be shared with or resold to gyms you don't own.
[04] What if I don't have a marketing team?
That's exactly who we built this for. Everything is done for you: calendar, captions, templates, and guides that walk you through the rest. No marketing experience required.
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That said, we recommend handing execution off to an admin, front desk staff, or a member who knows their way around social media. You focus on running your gym. Let someone else handle the posting.
[05] How is FitBrand different from hiring a social media manager or buying ads?
A social media manager costs $500 to $1,500 a month and still needs constant direction. FitBrand delivers a complete, ready-to-post system for a fraction of that, built by someone who's actually run a gym.
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We're not selling ads or lead gen. Social media builds trust before someone walks in the door — events and consistent posting do more for retention and referrals than a paid ad ever will.
[06] Do I need Canva to use the templates?
Yes, Canva is free. You'll need a free account to open and customize the templates. We walk you through it in your onboarding.
[07] What if I want something more custom?
Send us a message. We'll scope a plan built around your gym.